The name ANJU is of Hindi origin and means ‘one who lives in the heart’. My effort is to truly live by this principle and encourage others to also follow their heart and live every moment whole heartedly.
Aside from words coming from a child's mouth, art is the purest form of expression as it speaks to your subconscious, no words needed. Fashion as a form of expressing yourself is a means of setting a personal statement without affecting others.
I have used art and fashion to express myself for over 15 years now. For at least 10 years I have also been collecting vintage clothing and household goods, combining both to an overall feel-good style.
When you are buying from ANJU🌙 you are supporting a single-woman business, that consciously makes an effort to reduce the impact mass production has on Mother Earth and therefor supports vintage and ethically made products. Thank you for not just supporting me but a greater cause.